Axe throwing sells lane time, so revenue is simply lanes times hours times the rate. Build the three-way product once and you can price a party booking or forecast a whole Friday night from the same cell.
Four lanes for two hours at $45 a lane-hour brings in $360 — and six lanes for three hours books $720.
The example
Three sessions, each with a lane count, hours booked, and the per-lane hourly rate.
| A | B | C | D | E | |
|---|---|---|---|---|---|
| 1 | Session | Lanes | Hours | Rate | Revenue |
| 2 | Fri night | 6 | 3 | 40 | 720 |
| 3 | League | 4 | 2 | 45 | 360 |
| 4 | Party | 3 | 2 | 50 | 300 |
The formula
Three inputs multiply straight through — no rounding needed on a time sale:
How it works
A clean three-way product:
B2*C2is total lane-hours — how many hours of throwing you are selling across all lanes.*D2multiplies by the per-lane hourly rate to turn lane-hours into dollars.- The rate is per lane per hour, so a group on one lane and a party across four both price fairly.
- For a flat per-person party price instead, swap the rate column for people times a per-head charge.
Sum the revenue column across a night's sessions to forecast the shift, or compare booked lane-hours to your capacity to measure utilization.
Try it: interactive demo
Enter the lanes, hours, and per-lane hourly rate.
Variations
Per-person party price
Charge by head instead of by lane for organized parties.
Coach add-on
Add a flat fee for a lane coach during the session.
Pitfalls & errors
Keep the rate as per lane per hour, not per session. Baking hours into the rate breaks the moment a booking runs longer or shorter than your standard slot.
Track booked lane-hours against your total lane-hours available to see utilization. Revenue alone hides whether you sold out or left half the lanes cold.
Practice workbook
Frequently asked questions
Should I price per lane or per person?
How do I forecast a whole night?
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